The Macalope Weekly: The bloom is off the rose
#1
Posted 10 December 2011 - 07:01 AM
#2
Posted 10 December 2011 - 07:22 AM
#3
Posted 10 December 2011 - 07:39 AM
It's interesting to note, here, that winning means getting less money. Apple, which is losing, could buy all the winners and have money left over to get their consolation prize, second-place trophy engraved.
#4
Posted 10 December 2011 - 07:41 AM
http://www.cbc.ca/ne...ecs-flight.html
#5
Posted 10 December 2011 - 08:20 AM
#6
Posted 10 December 2011 - 08:30 AM
"Further, because we know that about two thirds of Google's mobile ad revenue comes from the iPhone"
What the linked article actually says is that 2/3 of mobile search comes from the iPhones.
does SEARCH == AD REVENUE?
#7
Posted 10 December 2011 - 08:43 AM
mrobertson, on 10 December 2011 - 08:30 AM, said:
"Further, because we know that about two thirds of Google's mobile ad revenue comes from the iPhone"
What the linked article actually says is that 2/3 of mobile search comes from the iPhones.
does SEARCH == AD REVENUE?
Yes in fact it does. The more eyes google can put on websites that there search engine directs you to means that those sights use there ad engine and hense more revenue for them thru there ads. That is the main way google makes money and the main reason they make android and give it away for free to the vendors. To generate ad revenue based on web searches thru there engine.
Just to add something as well once you search with google they track what you look at and use and sell that info to there advertisers so that you get more ads put in your face that direct you to what you want to find. In short you are googles main product. They sell everything about you to there customers the advertisers. Android is just an extension of that business model to get you to use there ad engines to garner more info from you about you using android a mobile engine to do so.
Here is a good article: http://itmanagement....the-Product.htm
Just do a search about "Googles Business Model"
This post has been edited by Diesel50: 10 December 2011 - 08:53 AM
#8
Posted 10 December 2011 - 09:02 AM
mrobertson, on 10 December 2011 - 08:30 AM, said:
"Further, because we know that about two thirds of Google's mobile ad revenue comes from the iPhone"
What the linked article actually says is that 2/3 of mobile search comes from the iPhones.
does SEARCH == AD REVENUE?
"does SEARCH == AD REVENUE?"
Yes
#9
Posted 10 December 2011 - 09:07 AM
As I understand it, Siri "learns" from interaction with its users. What's the quickest way to get more users for Siri? Advertising! So, Apple is only doing what makes sense. Selling something through advertising now so it will sell itself later through user experience. There appears to be no shortcut around this quandary.
#10
Posted 10 December 2011 - 09:42 AM
I don't think I've ever read a news report featuring a quote from an IT analyst where I thought "yeah, that does sound like you spent all day researching that entirely credible number", despite there being many thousands of people specifically employed to research credible numbers about the future of the industry.
#11
Posted 10 December 2011 - 10:18 AM
Fired RIM execs 'chewed through restraints' on flight
#12
Posted 10 December 2011 - 11:01 AM
RipRagged, on 10 December 2011 - 07:39 AM, said:
It's interesting to note, here, that winning means getting less money. Apple, which is losing, could buy all the winners and have money left over to get their consolation prize, second-place trophy engraved.
When a tech writer touts Apple's profits, this is as appealing to me as Steve touting the wonders of inserting ads into apps. As far as I am concerned, Apple needs to turn a profit, but I would rather pay a bit less and I never want to see an ad. With Apple emerging as the top volume manufacturer, it's time for them to undercut the Windows world and to launch into a new switch campaign aimed at leveraging the iOS springboard.
#13
Posted 10 December 2011 - 11:28 AM
"The iPad is seeing competition from ... the MacBook Air."
I won an iPad 2 in a raffle and couldn't wait to get my hands on it. When I discovered that so-called "Keynote" on the iPad had almost no relationship, capability- and usability-wise, with Keynote on OS X, my #1 reason for wanting the iPad went down the drain. So there I was in the Apple Store, with staff going quietly frantic that OMG SOMEONE WANTS TO RETURN THE BRAND NEW IPAD 2 (they were very subtle about this but they did NOT want this to show up on their weekly sales report), when the 11-inch MacBook Air caught my eye. OMG, I thought, this is barely heavier than the iPad, and it runs the REAL Keynote just fine, and well I need a bigger screen and my old MacBook Pro is sooooooooooo heavvvvvvvvvvvy... Their carefully concealed concern that I was about to return their blockbuster hit disappeared when they realized that they could sell the Air and return the 'Pad ON THE SAME RECEIPT so it would show up not as a return but as an upgrade.
Whew!
I'm very pleased with my Air, but Keynote and the iPad as a presentation tool are, in my opinion, still in beta. Alpha, actually. Keynote on the iPad is an amazing thing, but it's not Keynote, and for me it's useless if I can't take my real Keynotes and JUST PLAY THEM ON THE 'PAD, C'MON NOW, IS THAT SO DIFFICULT TO ENGINEER???
Disclosure: I just bought a handful of AAPL shares. OMG they are EXTREMELY expensive...
#14
Posted 10 December 2011 - 11:57 AM
Some people of faith adhere to a belief system that is based on empirical evidence.
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