Can Apple ever be doomed again?
Posted 11 January 2013 - 08:08 AM
[Cupertino, CA. August, 1997.]
Steve Jobs: "Here's the plan. We get the lawsuit and we hold Microsoft ransom for... ONE HUNDRED FIFTY MILLION DOLLARS! " (He looks pleased)
Number Two: Don't you think we should ask for *more* than a hundred fifty million dollars? A hundred fifty million dollars isn't exactly a lot of money these days. Apple alone made 1.7 billion dollars in the quarter ending June 27
Steve Jobs: Really?
Number Two: Yeah, and we've got 1.018 billion dollars in cash and equivalents on our books right now.
Seve Jobs: One point oh one eight...that doesn't sound like much....
Number Two: A billion is a thousand million.
Steve Jobs: Uh. That's a lot of money.
Number Two: Yeah, don't you read these quarterly statements?
Steve Jobs: You're fired. I never liked you anyway. I know this guy Tim, he works over at Compaq and he's a lot less insulting. He can do your job.
Number Two: Fine, I'll go work for some other evil mastermind.
This post has been edited by technologist: 11 January 2013 - 08:09 AM
Posted 11 January 2013 - 08:37 AM
Posted 11 January 2013 - 09:01 AM
I just hope success doesn't go to their head and they don't get too cocky. The business graveyard is littered with companies that seemed immortal in their time. Apple is still a youngster compared to the likes of GE, the only original Dow component still with us.
Posted 11 January 2013 - 10:57 AM
Posted 11 January 2013 - 11:42 AM
Wait. That's not true? My faith in humanity is shattered.
Next thing I know, you'll be telling me that "poutine" and "hockey" are just giant jokes by Canadians trying to see how gullible Americans are.
Posted 11 January 2013 - 04:37 PM
Or that there's a actual sport called Curling!
Nothing in all the world is more dangerous than sincere ignorance and conscientious stupidity. - Martin Luther King, Jr.
Posted 12 January 2013 - 06:15 AM
Posted 12 January 2013 - 01:05 PM
Refer to this CNET article for the truth...
Posted 12 January 2013 - 02:41 PM
The 150 million may have been a signal to the stock markets. Probably the promise to keep an Mac Office product was more important, at the time.
I don't know if you noticed, but Microsoft wanted licensing fees from Barnes and Noble for the Nook and BN declined, so it went to court. Microsoft argued patents and BN argued anti-trust. They settled before trial with money going from BN to Microsoft for licensing and and investment from Microsoft to a BN subsidiary for developing the Nook. BN probably ended up nearly cash neutral and Microsoft gets its money back (and licensing revenues) if the Nook takes off. If not, well, there weren't going to be any licensing revenues.
Think of the 1997 deal as a small investment in keeping a chip on the table regarding its discussions with the Department of Justice (it didn't work) and a public vote of confidence. Microsoft got their money back, the suits and counter-suits were retired, and Apple took a more sensible approach to success beyond trying to destroy Microsoft. Pages were turned to the benefit of Apple and possibly Microsoft.